SALES & MARKETING

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SALES OUTSOURCING

Outsource your sales challenges to our Partner, The House of Sales.  We help hotel transform their sales and we work with the hotel to develop a sales pipeline, mail drop, and lead generation. We will guide you through an exciting journey of generating new revenue for your hotel

REVENUE MANAGEMENT

Revenue Management is selling the Right Room to the Right Client at the Right Moment and at the Right Price. In order to ensure greater occupancy with increased sales and revenue year after year, every hotel requires a unique revenue management plan.  Jones Hospitality revenue expert will ensure we grow RevPar and GopPar 

BRANDING

Successful brands are built on a unique point of differentiation we will work closely you’re your designer or will provide seasoned experts to create and manage the brand’s execution in the following ways:

• Brand Identity (Logos, Tagline, Color Palette, Typography, Signage, Brand Style Guide)
• Identification of Core Values, ethos and concept story
• Brand Discovery (Setting the Vision, Articulating the Values, defining the service culture)

OTHER SERVICES

  • Uniform Production
  • Brand Merchandising
  • Restaurant website design
  • Food photography
  • Restaurant graphic design
  • Launch marketing campaign
  • Social media management

SEARCH ENGINE OPTIMIZATION (SEO)

Search Engine Optimization (SEO) Is the Art of Making your website the most relevant and easily accessible. 243 million people in Nigeria use the internet and 92% of those use search engines on a regular basis to find what they are looking for on the internet. Make that change now and be visible on the internet and watch your revenue grow.

OUR SERVICES

  • PPC Marketing
  • Content marketing
  • Paid Advertising on Google AdWords, Opera mini
  • Display Ads

MENU DESIGN & ENGINEERING

Menus are a vital tool for the profitability of any hospitality operation. Not only does the menu have to talk to the guest, but the selling prices have to be carefully calculated. Menus must be the right size and be visually attractive and most importantly of all produce the required level of gross profit for the business.

 

WHAT WE DO

  • Recipe Documentation (Prep Recipes and Plating)
  • Menu Design
  • Menu Costing
  • Product Mix Projections
  • Plate ware Selection
  • Glassware Selection
  • Take-out Packaging Recommendations
  • Small wares Recommendations

SALES & MARKETING

Jones Hospitality sales team drives the sales culture across the business resulting in maximum revenue opportunities for all hotels.

We have developed comprehensive marketing programs for many successful start-ups, and existing restaurants. Our marketing strategy is creative and practical, proactive not reactive, and keeps the budget and calendar top of mind.

Our area of expertise is in

  • Creating your restaurant marketing strategy
  • Developing a 3 – 6 months marketing plan
  • Developing a sold marketing plan
  • Installation of Sales Ninja
  • Competitor Analysis
  • E-Marketing

With regular hotel review visits and innovative sales lead referral programme, the sales team focuses on driving commercial results for each hotel.

MYSTERY SHOPPING

Do you want to find out how your employees attend to guest when you are not around? Hire us to perform mystery shopping in all areas of your hotel.

SOCIAL MEDIA MARKETING

Jones Hospitality social media marketing services will ensure that your hotel is active and visible. After conducting a thorough competitor analysis and extensive market research, our team will develop creative content that users will want to engage with and position your hotel as top of mind to your target audience. Schedule a free 30 mins assessment today. 

  • Facebook Management 
  • LinkedIn Management 
  • Trip Advisor Management 
  • OTA Review Management